概要:
Introduction to career-related English used in the workplace. The focus will be on developing students ability to comprehend and communicate their message, with particular emphasis on vocabulary/management techniques/systems used in the workplace of top international companies.
授業の進め方・方法:
Lectures led by both teacher and students
Seminar-style discussion
Presentations by students
注意点:
*this syllabus is a "living" document and may be altered to achieve the aims of the course
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|
週 |
授業内容 |
週ごとの到達目標 |
| 後期 |
| 3rdQ |
| 1週 |
Course Orientation / Management Systems |
explanation of grading system and goals, intro to management systems eg. PDCA, CAPRA
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| 2週 |
Cost-benefit analysis, intro to stock exchanges [book report #1 - best manager] |
introduce cost-benefit analysis, setup a virtual stock exchange account
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| 3週 |
Key concepts of Marketing and Advertising |
discuss 4Ps, 3Cs, SWOT types of marketing & advertising campaigns
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| 4週 |
Commercials and advertising campaigns |
students & instructor will explain their choices demonstrating knowledge of the 5 ad campaigns
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| 5週 |
Commercial show and tell [presentation #1] |
students will present their original commercials
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| 6週 |
Key concepts of Micro/Macro-economics, [written report #1] |
differences between micro and macro, supply/demand curve, diminishing returns, etc..
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| 7週 |
Definition, goals and role of money |
the history of money from rocks to bitcoin
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| 8週 |
midterm test |
assignment of book report #2
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| 4thQ |
| 9週 |
Management, Financial and Tax Accounting [presentation #2] |
students will introduce 2 types of accounting, instructor will report on stock exchange
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| 10週 |
Corporate Social Responsibility, Transparency [presentation #3] |
students introduce CSR and management best practices
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| 11週 |
Organizational Behavior, Decision-making, Management Systems |
instructor will describe the change from "personal" to "personnel"
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| 12週 |
Industry Analysis and Competitive Advantage [presentation #4] |
students will lead the explanation of different industries and companies
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| 13週 |
The functions of Corporate and Management Communication |
problems and solutions for better communication, low-context/high-context languages
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| 14週 |
Creation and sustenance of Global Economies [presentation #5] |
students will lead the discussion on globalization
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| 15週 |
Review of the semester |
a review of what was accomplished in the course
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| 16週 |
Explanation of final grades |
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